Our holography blog
Immerse yourself in the fascinating world of holography and stay informed about everything this pioneering technology has to offer.
Daniel Dietrich | Head of Innovations
We report on news, innovations, exciting projects, spectacular holograms and everything worth knowing from the world of holography.
If you have any questions about holography and hologram projectors, please write to us and we will be happy to answer them.
We hope you enjoy reading our MAGIC HOLO – Holography Blog and wish you lots of inspiration
Good to know
Discover the world of holograms: Technology, applications and individual solutions for companies
Discover the world of holograms: Technology, applications and individual solutions for companies Holograms are gaining in importance At a time when technology is constantly evolving and opening up new dimensions,
What is the difference between bump map, normal map, normal parallax map and displacement map?
How do bump, Normal-, parallax Normal and displacement map? What are the advantages and disadvantages? What is used for what? As a company specializing in 3D presentations, we often receive inquiries about the
Bleen Holo projector.Everything you need to know summarized.
What is the Bleen Holo projector? Everything you need to know summarized. We are currently receiving a lot of inquiries about the Bleen hologram projector. There are reports on the
Whale in the gym hologram – real or fake?
Whale in the gym hologram - real or fake? The whale in the gym. A spectacular video. Millions of clicks on YouTube. Let's start from the beginning... Students chat
Playmobil hologram for kids – Playmogram 3D.Unboxing & Test.
Playmobil hologram for kids - Playmogram 3D. Unboxing & Test. The Playmobil hologram "Playmogram 3D". Unique on the German toy market. What can the Playmobil hologram do? What does it cost? Where can I buy the Playmogram 3D? We have also produced a short unboxing
What is the legendary Pepper’s Ghost effect?
What is the legendary Pepper's Ghost effect? Pepper's Ghost - the innovation from the 18th century When did Pepper develop the ghost effect? In 1860, more than 150 years ago, the first holographic elements could already be shown on stage thanks to Pepper. So let's
Difference between virtual reality (VR) and augmented reality (AR)
Difference between virtual reality (VR) and augmented reality (AR) Difference between virtual reality (VR) and augmented reality (AR) Both technologies - virtual reality (VR) and augmented reality (AR) - have developed enormously in recent years. Thanks to faster, more powerful processors/computers, better graphics cards, sensors
CES 2017.BWM brings HOLO operating concept into the car.HoloActive Touch
CES 2017 - HoloActive Touch. New HOLO operating concept from BWM for the car. BMW shows HoloActive Touch. The innovative operating concept for the interior of the vehicles of the future. At the Consumer Electronics Show (CES) 2017 in Las Vegas, the BMW Group is
Eyecatcher. Stand out uniquely. 7 tips and ideas
Eye-catcher. Stand out uniquely. 8 tips and ideas Create a WOW effect. Looking for an eye-catcher? Please get in touch. 1. Definition eye-catcher: By definition, an eye-catcher is a visually striking and fascinating element. An eye-catcher entices the viewer,
What are 3D renderings and how do they work?
1. How does rendering work? EVERYTHING BRIEFLY SUMMARIZED Complex calculations are necessary for renderings in 3D. This is why a special rendering program is required. A three-dimensional model serves as the basis, which from a technical point of view is a large number of vectors